💡 Key Takeaways

  • 1 minute — time to create QR code with full analytics.
  • Any link can become a QR code with one click.
  • Full customization — colors, logo, shape.
  • High quality — ready for printing in any size.

QR Codes: Bridge Between Offline and Online

A QR code (Quick Response Code) is a two-dimensional barcode that can contain any information: website link, contact details, text or even Wi-Fi settings. In marketing, QR codes have become an indispensable tool for connecting the physical world with digital.

With ClikBy you can create not just a QR code, but a smart QR code with full analytics, the ability to change the final link, and beautiful design that perfectly fits your brand.

ClikBy QR Code Example

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What this QR code can do:

✅ Tracks every scan
✅ Shows user geography
✅ Works from any device
✅ Link can be changed anytime


How to Create QR Code in 4 Simple Steps

1

Create Smart Link

First create a short link in ClikBy as described in the link creation guide. This takes 30 seconds.

2

Go to QR Codes Section

In the dashboard, find the created link and click the QR code icon next to it, or go to the dedicated "QR Codes" section.

3

Customize Design (Optional)

Choose colors, add logo, change element shapes. The system will show a real-time preview.

4

Download Ready QR Code

Select desired format (PNG, SVG, PDF) and size. QR code is ready for use in print, website or social media.

QR code creation interface in ClikBy

Popular QR Code Use Cases

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Print Advertising

Flyers, business cards, posters, product packaging. QR code allows instantly transitioning attention from physical media to your website or landing page.

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Business Cards

Instead of manual contact entry — one QR code scan and all your information is automatically saved in the client's phone.

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Events

Event registration, getting event program, participant feedback — all through one QR code.

Restaurant Menus

Contactless menus have become standard. QR code on the table leads to current menu with prices and ordering option.


QR Code Design Customization

ClikBy offers many options for creating a unique QR code that perfectly fits your brand:

Color Scheme

  • Primary color — color of the QR code itself
  • Background color — background color
  • Gradients — smooth color transitions
  • Transparency — for overlaying on images

Logo in Center

  • Upload your logo to the center of QR code
  • System automatically selects optimal size
  • Logo doesn't affect code readability

Element Shape

  • Square — classic option
  • Round — softer design
  • Diamond — modern style
Important: When customizing design, always check QR code readability on different devices. Too complex design can make scanning difficult.

Best Practices for Using QR Codes

Size and Placement

  • Minimum size: 2×2 cm for printing
  • Contrast: dark code on light background
  • Free space: margins around code
  • Testing: check scanning before printing

Call to Action

  • Add text "Scan to get discount"
  • Indicate what user will get after scanning
  • Use motivating phrases

Analytics and Optimization

  • Track number of scans
  • Analyze scan time and location
  • Test different designs and placements
  • Optimize landing page for mobile

Technical Recommendations

  • File format: SVG for scalability, PNG for web
  • Resolution: minimum 300 DPI for printing
  • Testing: check on iOS and Android
  • Backup plan: duplicate with short link
Pro Tip: Create separate QR codes for different channels (print, social media, email) to accurately track each channel's effectiveness in analytics.

What's Next?