Key takeaways
- 6 short formats of the selling block «What ClikBy is».
- Ready for an A/B test on the site and in presentations.
- From concise to compliance and team tone.
Selling-block variants
Pick a tone for the audience or test several wordings.
Variant 1 — Concise
ClikBy — tools that turn clicks into understanding
Clarity: which links, QR, and creatives deliver results. Transparent analytics without miracles.
- Unique IDs and UTM per creative
- ROMI at activity level
- Private analytics within the law
Variant 2 — Product
Smart links, QR, and reports for measured growth
Tag creatives, count ROMI and audience interests — without extra personal data.
- Routing by device, geo, interests
- Unified tagging
- Clear reports
Variant 3 — Problem space
Order in analytics where chaos is usual
Channels, offline, QR, hundreds of creatives — one picture of what brings money.
- End-to-end tagging offline/online
- A single standard for events and UTM
- Export into your reports
Variant 4 — For a manager
Decisions on numbers, not on gut feel
ROMI by activity and creative. Budgets — where it shows in the reports.
- ROMI by activity/creative
- Fast slices
- Brand and scenario control
Variant 5 — Compliance
Analytics with respect for the user and the law
Only needed data, anonymization, and flexible retention periods.
- Minimization and anonymization
- Flexible retention periods
- Transparency for audits
Variant 6 — Team
A shared language of marketing, product, and offline
Shared UTM, events, and links — fewer arguments, faster decisions.
- Tagging standards
- Shared reports and terms
- Less «gray noise»